Hema Department Store  |  Marketing Collateral  |  Amsterdam, The Netherlands

Site Development by dd(too)

On behalf of Studio Deunk, Amsterdam, Kylie and the Graphic Design team compiled historical data and memorabilia from Hema's extensive archives to design a 120mm square book to celebrate Hema's 75 year history of service to the people of The Netherlands.

As Hema has a proud reputation in The Netherlands as a department store that offers simplicity and quality, the design brief for the celebratory book expressed a need for a simple layout which allowed the varied and colourful memorabilia to 'speak for itself' as a high quality catalogue of Hema's proud history.

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